||1 of 4 people found the following review helpful.| Author's idea of professional branding is far too narrow|By Jamie Wilson|For a book dedicated to helping readers develop a unique personal brand the author takes a very narrow view of what is acceptable branding. Though the tag line mentions "in the work place" every other description of this book (including the back cover) leaves the reader with the impression that this book|About the Author||Lesley Everett is the founder, managing director, and principal consultant for Walking TALL, the United Kingdom's leading personal branding company.
“Essential reading for everyone interested in improving their personal brand.”-Peter Wade, GE Consumer Finance
Whether you're a receptionist, a CEO, or somewhere in-between-you project an image that could potentially make or break a deal. That's why Lesley Everett, the United Kingdom's leading professional branding expert, created the “Walking TALL” method.
It's a cheeky, upbeat, and inimitably British approach to creating...
[PDF.lo74] Drop Dead Brilliant: Dazzle in the Workplace with Confidence and Panache! (Business Books) Rating: 3.65 (772 Votes)
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